Since past few years, the e-commerce rebellion has always been effective and rapidly growing. Certainly, Magneto has taken it to a whole new level. This robust platform has gained popularity for its extensive capabilities and dynamic features. Magento has accomplished greater respect in the community of developer’s because it provides huge benefits and makes it simple for them to focus on the other features of the e-commerce platform that they are developing. With standard updates, things are balanced for better heights.
Magento customization characteristics are different from the usual e-commerce platform and enable you to develop the most appropriate configuration that makes sure better user experience. This open source platform facilities the website managers task by helping them to create the concept of the services and products that can attract the maximum potential customer. Additionally, this assists them to channelize more resources on that particular service.
Let’s see what makes Magento an ideal platform for customization:
As an open source e-commerce solution, Magento permits the programmers to access every code of line to analysis exactly how it functions. This gives the flexibility for customization, allowing you to completely change Magento CMS as per your unique requirements. This open source platform can be easily customized to match the particular business requirements even you can make modification in the chosen product and improve your product cart.
Magento supports thousands of paid and free plug-ins that assists level the functionality of your online e-commerce store. There is a huge community of developers, which always comes up with the new methods to increase the Magento functionality. Multi-Warehouse inventory management, QuickBooks integration, shipping price calculators, UPS, Fedex are few examples of Magento extensions.
With a single installation and single database, Magento permits you to create several storefronts. This allows you to own a store for each and every country you function in, with that currency. Even it is likely to control some services or products to the different countries, have different rating per country as well as create different marketing for each one.
With a single database & single installation, Magento allows you to create multiple storefronts. This enables you to own a store for each and every country you function in, with that currency. Even, it is likely to control certain products or services to the different countries, have distinct pricing per country as well as establish different promotions for each one. Surprisingly, Magento can transmit the visitors to the own country’s store automatically, whenever someone browses your store. In such case this functionality works fine, you want to develop an online wholesale store as well to the retail functions.
A Magento solution works well with mobile devices, whether it is through application or a mobile browser built with their in-store mobile application creator. With the Magento admin interface, you can simply develop a customized Android or iOS app rapidly and can be downloaded to put the orders in an effective way.
Customer Service Tools:
Customer service is one of the critical features that need special attention while having an e-commerce website. As it is not possible to have face-to-face communications with the different consumers, you require establishing faultless communication channels for phone or email for proper interaction. Magento provides a great feature which enables you to recognize a range of things, offering a big sell opportunity, when a call lands in the sales center. You can easily identify the customer whenever they calls at your sale center, what they have in their cart at that time, also you can see the services or products viewed by them either presently or ten days ago.
Often the customers are worried about the fact that whether their card numbers or passwords are getting intercepted. So, security is an important aspect that needs the utmost care. Magento uses SSL empowered encryption method that makes sure the maximum security of transactions. As well as it enables to make several updates anytime. The shopping carts are available in various sizes & types, allowing you to handle your single providing in multiple stores.
Thus, this ideal platform includes various useful features such as secured payment, user login, gateways, outstanding shopping cart and even more. The customer can easily browse the services & products and additionally compare them online with any barriers.
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